Project on luxury watch brands

The University of Aveiro is involved in a research project on luxury watch brands, which has as main purpose to study how luxury brand enthusiasts interpret satisfaction, perceived value, quality, involvement and brand loyalty.

This study aims to identify the determinants and consequences of satisfaction with luxury watch brands and their relative importance. The data used in this study will be gathered by surveying Swiss luxury watch brands enthusiasts and consumers.

The success of this study depends largely on your collaboration.

To facilitate your answer surveys are in the following languages: Portuguese, English, German, French, Russian and Chinese: Link to the survey

The questionnaire was prepared to facilitate the responses.

There are no right or wrong answers.

The information provided is strictly confidential and intended solely for the purpose of data processing and statistical analysis.

Thank you very much for your cooperation!

Sílvia Almeida